This secret helped me actually WANT to write

People say you need to find your ‘writing voice.’

But I think this is just confusing.

It also adds pressure to the game of writing.

We hear: ‘I need to craft a distinct voice,’ and end up, ironically, forcing a ‘voice’ that doesn’t feel like you.

In my fifteen years of writing online, I never found a ‘voice’ as such.

I found play instead.

Play means I get to experiment in every article I write.

It makes the craft of writing 10x more FUN.

It means I’m no longer stressed about need a ‘voice.‘

Some days, I’m a moody pirate here to help with pragmatic life advice.

Other days, I’m a cheeky clown with a penchant for disruption.

When we choose to play instead of ‘writing with a distinct voice,’ all hell breaks loose.

In a good way.

We become something.

That’s when a ‘voice’ emerges.

When you write or create hundreds of things, there will be a thread that runs through it all. Like a DNA stamp.

It’s clearly your work.

This is what people mean when they say ‘writing voice.’

It’s clearly your writing because you expressed yourself. And you won’t express yourself fully if the work doesn’t feel like play.

When I play, I allow myself to make mistakes, and this frees my writing, and makes it far better.

When I play, I’m curious and enjoy myself.

When you enjoy yourself, your real voice will appear.

When your voice appears, you become someone worth reading (or watching, or listening).

If you’d like closer guidance like this, so you write like the 99% do not, you might be interested in my course, Online Writing Alchemy.

Why invest nearly $300 in this? Because you’re seeing what works from someone who’s written thousands of articles online over 15 years.

You save wasted time. And you now have skin in the game that keeps you dedicated to the craft. That is a worthy investment in my view.

If you want to grow your brand in the coming months, this is for you.

Learn more here.

Much love,

Alex