The weird cure to burnout

. . .

I drifted into a trance, my eyes fixed on a pigeon outside the window

I’d been completely unproductive all day.

I had that sinking feeling that I was ‘burned out’ again.

I looked at what I’d been doing the last few days.

I’d been going through the motions.

I’d been writing about things that didn’t really grab me.

I’d lost touch with what I was doing all this for.

That’s when it hit me (as it always does when I’m stuck)...

There’s always a couple of things at play when I feel I’ve lost my spark:

  1. I’ve disconnected from what I really, really want to create.

  2. I’ve reduced my output.

Most people believe working too much causes burnout.

This isn’t strictly true.

Burnout happens when we’re not developing our self-expression.

If we pretend to be someone we’re not, we feel stifled.

If we block our juicy creative potential out of insecurity or doubt, we feel heavy.

If we work on projects that we don’t believe in...

We get burned out.

Contrary to popular opinion, my advice if you’re feeling burned out is this:

  1. Find a way to express yourself without burden. Tell it like it is. Be honest, even if it feels weird. Say what you believe is true, even if many disagree. Work on projects that make you come alive. Write about what you disagree with. Be a bit of a renegade (there is LIFE in going against the grain).

  2. Produce MORE, not less. Once you align with honest creation, you become alive by doing more. This builds momentum faster, leading to more success, more pride and more momentum.

That’s the difference.

Work on shit that brings you to LIFE, and do MORE of it.

. . .

Notice how I just shared an unspoken truth about burnout with you here?

I used a technique included in my latest mini-course for Ember subscribers:

The High-Concept Blueprint - Write Against the Grain So You Stand Out (And Attract Die Hard Fans)

It takes what you learned in Online Writing Alchemy and 10xs it, so you never run out of counterintuitive ideas that make your writing stand out like a lighthouse in a foggy night.

Upgrade here, so you don’t miss the course when it is available for only 5 hours this Tuesday, the 22nd.

Ember subscribers get a free mini-course like this every month, so they master their minds, express themselves clearly, and build a brand they love.

Alex