- Alex Mathers
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- The path to purpose
The path to purpose
. . .
A common struggle once you enter your thirties, forties and beyond is feeling like you lack purpose.
You’ve worked for years by now.
You’ve grinded.
You’ve made some money.
But it feels like something is missing.
Speaking with many of you, it is almost always the case that some kind of contribution is what’s missing.
Doing things that improve the lives of other living things.
Pablo Picasso said it right:
“The meaning of life is to find your gift. The purpose of life is to give it away.”
So, it could be that you now want to write a blog or book that helps younger generations.
Or you want to share your knowledge in some way to improve the world.
Or you want to mentor others.
Or teach, or coach.
Or save wildlife by raising awareness about the problems.
To do these things, whether making money from it is essential for you or not, you need a means to communicate with people.
People need to see your message, and see it a lot.
You could walk around the streets with a megaphone.
However, you can also draw attention by creating online content so that the right people find you.
If you want to write a book, great. But you need readers before the book is released (ideally an email newsletter).
If you want to run a creativity retreat in the woods, you need people to know about you and trust you and your message before they buy.
Consistently creating content gets you there.
A great place to start is one of the online writing platforms like Substack.
I have four newsletters on there because I’m crazy.
Start with one.
View your writing as a way to explore your interests first. Then, get more specific about what topics you write and who you write for.
This builds your brand and your online presence.
From here, you can explore numerous pathways to enjoy more purpose.
I know I promote this a lot, but it’s because I am proud of this course:
Online Writing Alchemy course shows you how to write stuff that gets likes and followers. When people engage with your content, it becomes MUCH easier to want to keep writing.
That’s what I’ve found, and now I’m sharing the process with you, whether you’re a beginner or you’ve been writing for a while.
Alex