• Alex Mathers
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  • Likeable people aren't nice (they're this..)

Likeable people aren't nice (they're this..)

This was the most liberating thing I did.

Want to be more likeable?

Then please stop reading this email.

Go focus on developing a skill in something you can become passionate about (like we spoke about yesterday).

Still here?

Ok, you’re tenacious. I like it. Let’s talk.

Whether in your relationships, your work life or personal brand influence, being likeable will obviously help you.

More people will read and buy your stuff, you’ll have better relationships, and you’ll make more impact.

But here’s something I learned...

If you try to be liked by everyone, you will be ‘meh’ to everyone.

Years ago, this frustrated me. Nothing seemed to really take hold.

So I experimented with this:

I said what I really felt.

I stopped being so ‘nice.’

I danced with radical honesty.

I said what most were not saying (from a loving place).

For example, I asked the seemingly dumb questions.

I disagreed when I disagreed.

And I spoke about my past struggles with anxiety.

It felt weird at first. But over time, I found my ideas taking off with people.

Sure, I lost a few, but I felt free.

Honesty meant ditching the fake bullshit cloak I’d been wearing for years.

But now people were listening.

I was likeable in a way that felt right.

Want to become a likeability pro?

Until the end of this Saturday only, you can instantly access my latest Ember mini-course: ‘The Likeability Code: The 9 Surprising Secrets of Likeable People.’

Available only to Ember subscribers (the higher-tier version of this newsletter), this course reveals everything you need to know to amplify your likeability for the right people in your life. I guarantee it will be a game-changer in living authentically.

Alex is one of the best (and most provocative) writers I know.“ - Taylin Simmonds

Love, Alex