It's all so meaningless

Unmistakeable Writer System is closing

Alex Mathers
May 27, 2026

You ever get that thought about how meaningless things can be?

Like, what's the point of it all?

These thoughts often circle, like tiny black crows, when I've become too SELF-focused.

I'm obsessing over myself, trying to figure out what's best for me, me, ME.

When I'm self-focused, I'm usually depressed.

I struggled with this for decades, especially in my early twenties.

Then I stumbled across blogging and writing email newsletters.

I wrote a blog throughout my twenties called Red Lemon Club, aimed at helping creatives grow their businesses.

Meaning returned for me, because I wasn't obsessing over meaning or MYself anymore.

I was creating things that improved the quality of other people's lives.

That's the source of meaning.

Many are suffering today because they've lost touch with that understanding. And how powerful real contribution is.

But you don't need to start a charity or volunteer in Africa to enjoy more of a sense of meaning.

You can write.

You can write about your life and what you're learning about it.

That way, you're inspiring others. And when you inspire others, daily, your sense of meaning will come back sparkling.

The only problem: writing consistently can be hard.

Writing day after day when no one is reading is hard.

I know this because it took me publishing a hundred articles before anyone cared.

But results can come faster when you know what you're doing.

To speed up the impact of your words and start attracting your audience within days, you need guidance.

My 'Unmistakeable Writer System' bundle gives you that guidance based on 16 years of online writing.

1 book and 3 courses show you:

Alex