- Alex Mathers
- Posts
- Build a tribe, make monies
Build a tribe, make monies
. . .
Your best ideas don’t get very far if no one’s around to hear them.
That’s where your tribe comes in.
A group of people who actually get what you’re saying, eagerly await your next piece of wisdom, and, eventually, might even pay you for it.
Yep, your tribe is your secret weapon in an uncertain world.
As you craft this group with your authentic style, some people will leave, and others will join.
The net result is growth.
A newsletter of subscribers who like you is an asset, much like any other investment asset.
And just like a good investment, a tribe pays off over time.
But instead of needing a mortgage, all it takes is your voice, and a bit of creative elbow grease.
How do you build a tribe? Simple.
You show the world what you stand for. And you do it over time with determination.
You share your stories, tell people what fires you up, and show up where your ideal people hang out.
Whether it’s a newsletter, social posts, or the occasional Medium article, you plant your flag and say: “This is what I care about. Come along if you’re into it.”
One of the best ways to connect your mind with real, breathing humans perched on chairs in front of screens around the planet - is through writing.
Good thing writing is free.
But here’s the thing: great writing isn’t something you’re born with.
You get good by understanding what works and doing more of that.
I learned this the messy way - fifteen years of writing, publishing, and occasionally cringing at my own work online.
You don’t need to spend a decade figuring it out.
Writing is a skill you can sharpen quickly when you’re conscious of what makes other humans tick.
Over time, as you show up consistently, your words will attract the right people.
And those people become your tribe.
A tribe tickled by your ideas is modern gold because that translates to leadership, impact, and income.
Make content only you can make. Promote your newsletter. Build trust through your emails. Sell products.
This is how a personal brand will serve you in the coming years.
If you’re wondering where to start, I’ve got something to help.
Online Writing Alchemy is a course to help you write in ways that connect, resonate, and grow your audience. It’s packed with everything I’ve learned from years of writing online—what works, what doesn’t, and how to find your rhythm so your tribe finds you.
Cheers,
Alex
P.S. I’ve been developing a new course for Ember subscribers that will set you up to create a powerful habit system for the year. Stand by.